During 2025, Google began rolling out two of its most ambitious search engine initiatives: AI Overviews and AI Mode ...

The audience list reduction to 100 users makes it easier for advertisers of all sizes to use remarketing and customer list.

Google’s policy update expands pharmaceutical advertising access in programmatic channels and shifts greater compliance risk ...

Google is testing new ad formats for attractions, inserting sponsored links in a booking module with multiple advertisers for ...

Despite the negative online punditry, Google's "Dear Sydney" is scoring well among Olympics ads so far, according to the ad testing firm System1.

AI Max, PMax Search Term visibility, Ads in AI Overviews. The news updates with the most pageviews on Search Engine Land in ...

A major update to Google Local Services Ads requires businesses to link their accounts to a Google Business Profile by November 21, or risk having their ads paused. There’s a big change coming that ...

Justice Department alleges Google stymied competition in online ad tech Google denies allegations, citing competition in apps and connected TV Trial to feature witnesses from Google, competitors and ...

The Google ad tech antitrust trial in Virginia has been a font of revelations about how Google benefited from its end-to-end position in programmatic advertising – and how publishers were harmed.

The judge agreed Google "willfully engaged" in "anticompetitive acts." A federal judge has ruled that Alphabet's Google Google illegally monopolized key segments of the online advertising technology ...

Discover Google's success through innovation, strategic product prototypes, and monetizing search engines via Google Ads, ...